
They just would have listened to the playlist see if it was something that appealed to them.īut asserting a name like “Indigo” for this playlist immediately stimulates discussions and arguments about what to call the alternative to country.

You could have called it almost anything but “Indigo,” and people probably wouldn’t have cared. And the thing is, the name doesn’t even really matter. And this is something that could have been rather easily vetted among the community that supports this music and these artists otherwise. There are people who will absolutely never interact with this playlist expressly due to the “Indigo” name, even though those same people may fit squarely within the demographic the playlist is looking to appeal to. The second refers to the term indigo child, a way to describe someone with extraordinary talent who plays by their own rules, similar to the modern country songs on the playlist that push boundaries of the genre while still incorporating traditions of the past.”īut “Indigo” just sounds like a type of scented candle, and it’s kind of shocking that they thought a name like this would fly. Spotify says, “The name Indigo takes inspiration from two county staples, the first being the color used to dye blue jeans, a classic American look you’ll often find country artists rocking. Let’s face it, it’s pretty terrible, and immediately polarizing. And beyond the names Spotify is using to promote the playlist, you can see even more artists worthy of recognition in the inaugural lineup, including names like Jaime Wyatt, Jesse Daniel, Zach Bryan and Kelsey Waldon.īut there are some serious issues with Indigo, first and possibly foremost being that the name.

Spotify reps had reached out to Saving Country Music and many other outlets with the information early, hoping to create some significant buzz around the unveiling, and they appeared to be successful in that effort, though reception for the idea itself has been pretty mixed.Īny effort to give more emphasis to artists who are deserving of a greater share of the spotlight in country music should be seen as a sum positive, and generally supported, including this Indigo playlist. You’ll also see names like Miranda Lambert and Tanya Tucker, mainstream legends whose songwriting harkens back to the genre’s roots.” With Tyler Childers as their poster boy, the “Indigo” playlist was described by Spotify as, “…anything from commercially successful superstars like Kacey Musgraves and Chris Stapleton, to risk-takers defining success in the streaming era like Tyler Childers and Margo Price, or rising stars like Yola or Orville Peck or Hailey Whitters. Even greater than the buzz surrounding the inevitable cancelling of the massive CMA Fest set for early June in Nashville due to the Coronavirus, it seemed like most everyone on Tuesday (3-31) wanted to share an opinion on a newly-launched playlist from Spotify called “ Indigo.”
